I had a great call this week with some members of the Vloggers Lounge, and I was asked a really insightful question about YouTube analytics, specifically, how often I check the data after posting a video, and how I decide what changes to make to a video based on the analytics. Based on that conversation, I’ll share an insight about YouTube analytics that can help you improve your future videos before you've even pressed record. After having created 400+ videos over several years, I’ve gotten...
about 1 month ago • 3 min read
When I was juggling a full-time job with two young kids while trying to make YouTube videos, one of the ways I could create content was by using my one-hour lunch break. I treated that hour as my focus time. YouTube was just a hobby then, I was just messing around, making whatever videos I felt like. But I looked forward to that creative release. Fast forward to today, a friend sent me this video by Nolan Molt. The idea is to make one video in one hour per week. My friend was pretty skeptical...
2 months ago • 1 min read
Yesterday, I was watching a YouTube video where a group of people sat down for a roundtable discussion. Something in the conversation sparked a thought I’ve been reflecting on recently. Throughout my journey on YouTube, I’ve often come across advice like, “You should do this,” “Avoid that,” or “This is the best way to do X.” But when you step back and think about it, isn’t it true that there are countless ways to approach even the simplest tasks in life? And just because you choose one...
3 months ago • 1 min read
Have you ever felt like you needed to be perfect to start something new? When I started vlogging or just started my YouTube channel in general, I thought that was the key, polished edits and perfectly crafted words. I wanted to be the “perfect host,” the kind of creator who always had it together. But over time, and especially this year, I’ve realised that perfectionism isn’t the goal. In fact, it’s holding creators back. It was certainly holding me back. Imagine this, you’re at a dinner...
4 months ago • 1 min read
Hey! I wanted to share something I’ve recently changed when filming my YouTube videos, and I think it’s actually making me sound more “human.” In the past, whenever I made a mistake, like saying the wrong word, mispronouncing something, or just not phrasing something the way I wanted to, I’d immediately stop, redo the take, and then clean it all up during editing. But lately, I’ve stopped doing that. Now, if I mess up, I simply correct myself and keep going, just like I would in a normal...
7 months ago • 1 min read
There's a book that always caught my eye that loads of people always talk about, and it wasn't until recently that I actually read it that I understood why it was so popular. Before I had even gotten halfway through the book, I was already making small changes that significantly improved my life. It helped me to shift my mindset and make tasks that I should do every day or at least regularly, into habits so that I do them and don't make excuses. But there was one nugget in particular that was...
10 months ago • 1 min read
I had a bit of a realisation the other day after I posted a video and reflected on how it was doing. It really made me think about something that I used to resist a lot, earlier on in my YouTube journey, because I didn’t want to make the same videos everyone else would be making. So, the other day, I quickly put together a video about a firmware update for the Osmo Pocket 3 because it was basically a trending topic. I knew EVERYONE would be posting about it, BUT I liken a lot of YouTube...
about 1 year ago • 1 min read
In today’s newsletter, I’m going to share something that has completely transformed my approach to content creation, and how my channel will develop over the coming year. This shift could be a pivotal moment for your content creation journey too. Ok, so before I dive in, what am I talking about and what does it actually involve? It’s the 'Growth Mindset,' a concept developed by psychologist Carol Dweck, and is the belief that our abilities and intelligence can be developed with time, effort,...
over 1 year ago • 4 min read
If you're aiming for a YouTube channel that either becomes: a) Your full-time career b) A profitable side hustle c) A creative outlet for building a community There's a crucial step in video creation that many, especially those new to the content creation journey, overlook. It's what separates a channel that grows and succeeds from one that stagnates and goes nowhere, regardless of the effort you put in or the number of videos you produce. In today's newsletter, I'll share this essential...
over 1 year ago • 2 min read